Valid training success measurement comes through objective measurement methods ✔
Valid training success measurement comes through objective measurement methods ✔
You can assume that the evaluation of participants in sales training measures will be consistently positive in the direct context. This is often due to the communicative quality of the person leading the workshop. This is why distributed follow-up feedback sheets are also called happiness sheets. 😀
However, if you want to measure the learning success of your sales team as precisely as possible (and not rely on pure follow-up feedback), it takes more than subjective feelings.
📌 The actual measurement begins long before the workshop. You can only make valid statements about training effects if you start the evaluation early and know the current status.
📌 A precise training success measurement takes all dimensions into account. In addition to sales development, it also highlights the personal factors of your participants. Finally, it also takes into account current industry-specific and global trends.
📌 One or more follow-up measurements are required after a set period of time. This measure enables further conclusions to be drawn, especially with regard to turnover figures, implementation in everyday work, and learning progress actually achieved.
TEA, our Training Effectiveness Analysis, provides a complete picture of all crucial factors and is essential for the precise determination of training success and needs.
Do you want to offer your sales team more than just happiness? Measure training success, determine training needs, and promote a successful learning process!
Information on TEA (and more!) at https://www.upgradegroup.com
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