Entries by admin

The pitfalls of participant feedback in training 🔊

The pitfalls of participant feedback in training 🔊 In the sales industry, feedback sheets are still used as the preferred method to draw conclusions about the quality of the training conducted. Unfortunately, it is a fallacy that the instruments ironically called “happiness sheets” 😀  provide a meaningful evaluation of the actual training success. Although feedback from […]

Why measuring the effect of training is so difficult 📊

Why measuring the effect of training is so difficult: Well…there are various influencing factors that have an impact on the effect of training. Even in sales, “hard” indicators such as turnover or discounts granted are influenced by many variable factors, such as seasonal fluctuations, temporary supply or competition, and much more. The difficulty therefore lies […]

How to put theory into practice!

How does your sales team perceive the analysis of sales training courses? Do your employees feel sufficiently picked up after the learning units?👈 We can give quite a clear answer: The pure evaluation of learning effects from the green table is unfortunately neither representative nor does it sufficiently reflect learning processes and efficiency increases! In […]

TEA makes the difference!

TEA makes the difference! In contrast to pure participant feedback, TEA enables the measurement of behavioral changes and learning successes of your employees after workshops and training. TEA involves a software-supported before-and-after assessment. The professional and sales dimensions measured can be defined for each company, as can the depth of the analysis and thus the […]

How to measure and individualize the learning process of your sales team.

How to measure and individualize the learning process of your sales team. Profitable training control of your sales team: How do you measure the learning process success of your employees? Measuring the effectiveness of training & workshops is an important process in your company’s quality management. An often practiced way is to follow up with […]

Increase your sales through effective sales training

Effective sales training enables your trained salespeople to create high-quality, effective customer interactions that ultimately lead to an increase in your sales – which is why it is one of the most important investments your company can make. Cost-Income Ratio You can assess the profitability of your sales training in black and white via the […]

Better sales results through process visualization and simulations 

Better sales results through process visualization and simulations Effective sales training should be more than the development of individual sales techniques. To achieve long-term success,📈it’s important to visualize relevant sub-processes of the sales stages in detail and to use adapted simulations and role exercises for the development in each case. For example, the entire sales […]

Sales Training…? Yes, but the right kind, please!

Sales Training…? Yes, but the right kind, please!  Looking at your Key Performance Indicators (KPIs) in isolation clarifies which areas individual team members should expand their skillset in, but to identify these specific difficulties, you need to conduct a holistic sales competence analysis. ◾ Example: A low close rate or high cancellation rate may show […]

Dear manager – your contribution, please!

Dear manager – your contribution, please! Managers play a central role when it comes to assessing who needs and receives which sales training. Although you can prepare new members for sales activities as quickly as possible through effective onboarding, possible deviations from the targets often only become apparent during active sales.  These may be technical […]

“Seeing what sticks” as training initiatives? No thanks!

“Seeing what sticks” as training initiatives? No thanks!   Who makes sure that the best sales training is chosen and carried out?   If you know your employees, you have the best conditions!   Find out where the needs are: – What skills does each individual team member have, what are their strengths and weaknesses? […]